June Chapter Meeting: Improve the Audience Experience with Clear, Concise, and Credible Written Content

ATD Charlotte Chapter Meeting

In PERSON:  June 15, 2023 5:45pm - 8:00pm (Eastern)

Improve the Audience Experience with Clear, Concise, and Credible Written Content

ATD Capabilities:

Professional: Learning Impact

Organizational: Business Insight

Organizational: Talent Strategy and Management

Topic Overview: 

We all talk about the importance of providing excellent customer experience and yet our customers often face overly complex and confusing written communication. Learn how to give your customers content that evokes trust, improves understanding, and decreases wasted time and money.

In this session, Deborah Bosley, an international expert in plain language, will share her 20 years of experience working with Fortune 500 businesses, government agencies, and non-profits to improve the quality of written communication. We will discuss: 

1. Define the plain language movement. 

2. Relate its value to the L&D profession.

3. Utilize tips for creating clear written communication

Deborah has been a TEDx speaker. Her presentations are lively and full of examples, stories, and interactions with her audience. She will show you real life examples that will leave your head spinning. She has given more than 100 keynotes and is in demand because of her ability to engage the audience with important content while making her topic informative, provocative, and fun.

Presented by:

Deborah Bosley, Ph.D.

Register Now!

Bio:

Deborah Bosley, Ph.D., is the Founder and Principal of The Plain Language Group. Deborah is a world-renowned speaker, trainer, writer, researcher, and consultant who provides Fortune 500, government agencies, and non-profits with best practices for creating written content that is clear, concise, and credible. Using proven writing and design strategies, training tools, and research results, she helps organizations achieve several critical goals:

• create consumer-friendly, plain-language information

• exceed regulatory requirements for plain language

• avoid liability from confused documentation

• increase profits, trust, and customer satisfaction

• improve the lives of consumers who need clear information

Deborah worked with ABC News, The Wall Street Journal Morning radio broadcast, The Atlantic, Time Magazine, The Boston Globe, Investment News, HealthLeader Media, Employee Benefit News, Entrepreneur, Transaction World Magazine, Wealth Management, and other print, and social media. She is a member of the board of The Fiduciary Institute and the Center for Plain Language in Washington, D.C., and is the former President of the Plain Language Association International (PLAIN)

Join ATD Charlotte for our monthly chapter meeting. Meet other talent development professionals in the Charlotte area, discover job opportunities and - if you're recruiting - connect with job seekers, hear about the latest chapter news, and participate in a fantastic program.

IN PERSON:

Location:  Palmer Building;  2601 E. 7th Street, Charlotte, NC  28204

Parking:  112 spots on location around the building

Registration:  5-6pm

Meeting start time:  5:45pm

Note:  for any guests attending (without a guest pass), please select 'Guest-In Person' for your registration; the cost is $20 to cover the meeting and food.

We are looking forward to seeing you! Remember that in order to protect food costs and your membership dollars ATD charges a $20 no-show fee. So if something comes up please cancel by Monday 12noon before the meeting. Thanks!!!

Meeting Schedule:

All times Eastern Time (US & Canada)

• 5:45pm - Meeting starts
• Dinner!
• Networking & Job Forum
• Chapter Announcements
• Presentation 
• 8:00pm - Meeting Concludes